Giddins Innove is a Ghanaian company that specializes in manufacturing and retailing uniquely handmade shoes and leather accessories like handbags, belts and wallets from carefully selected materials that make the products last longer. The aim of the company is to alleviate poverty and create decent employment for the youth especially school dropouts by equipping and empowering them with the art and skills of shoe making. This lifetime skills gained by these dropouts gives them the ability to create wealth for themselves.