We want to make having money fun, and do this by adding simplicity and intelligence to managing your money. The Cube team has previously released a mobile app for bill payments, Cube Bills, that has garnered over 2.5 million downloads and exceptional ratings in the App Store and Google Play store. The company is founded by Satyen Kothari, the founder of Citrus Pay. The team today comprises individuals from firms like Apple, Zynga, Disney, IBM, HSBC, with educational backgrounds from Stanford, Wharton, INSEAD, IIT, IIM, and St. Stephen's College.