Sendo Joint Stock Company is a Vietnamese e-commerce retailer and online commerce platform. It is a subsidiary of Vietnamese software conglomerate FPT Corporation. It is currently the second largest e-commerce site in Vietnam behind market leader Lazada, a German-owned company that in addition to Vietnam, operates in several other countries across Southeast Asia. On July 7, 2014, Sendo acquired its rival, a Vietnamese e-commerce pioneer 123 Mua from consumer technology company VNG Corporation for VND10 billion ($469,500). 123 Mua's customer base reportedly included 30 million online shoppers. 34 million out of the Vietnam's 90-million population use the Internet. As of May 2015, 123 Mua continues to operate as a separate website at 123mua.vn. Being a subsidiary of FPT Corporation, Sendo.vn is always a key partner in Vietnam of Google. On peak day 5/12/2014, Sendo.vn reached 10,000 transactions/day. Sendo.vn currently owns 70,000 stores, 2 million units of product, 8 million visited times/month and 120,000 transactions/month.