Brainstorm and develop creative ideas for Reels, TikT oks, and short-form videos.

Create content concepts based on current trends, audience interests, and brand objectives.

Write video scripts, hooks, dialogues, and storylines.

Participate in the shooting and production of short-form content when needed.

Direct and organize the shooting process to ensure the idea is executed properly.

Create engaging and trend-based content suitable for Instagram, TikT ok, and other platforms.

Keep up with the latest Reels trends, sounds, formats, challenges, and content styles.

Transform marketing ideas and campaigns into creative video concepts.

Work closely with the Graphic Designer and Digital Marketing team to maintain a consistent brand direction.

Ensure that every piece of content has a clear purpose, strong hook, and engaging storytelling.

Analyze content performance and identify what types of videos generate better engagement.

Continuously experiment with new content ideas and formats.