Image: B2B Digital Marketeer (EU only)

B2B Digital Marketeer (EU only)

IPKnowledge·Amsterdam, Nederland

Global Talent

Get an international experience in a corporate environment.

English

These are the locally spoken languages that you’ll have to know.

Marketing

These are the backgrounds this opportunity is associated with.

1,500 EUR per month

This would be your gross salary for this job opportunity.
You'll be working at
IPKnowledge - Company Logo

About IPKnowledge

IPknowledge is a leading managed service provider delivering Network-as-a-Service (NaaS) solutions to businesses across Europe. Our mission is to empower organizations with secure, scalable, and future-ready network infrastructures. We are seeking a dynamic B2B Digital Marketeer to drive lead and demand generation efforts, enhance brand visibility, and contribute to our growth trajectory.

Role

Responsibilities

Key Responsibilities

  • Lead Generation & Demand Creation: Develop and execute inbound and outbound marketing campaigns to attract and engage potential B2B clients.
  • Campaign Management: Design, implement, and optimize multi-channel campaigns across email, social media, paid media, and content marketing.
  • Data-Driven Optimization: Utilize analytics tools to monitor campaign performance, conduct A/B testing, and refine strategies for improved ROI.
  • Content Development: Collaborate with the content team to create compelling assets such as whitepapers, case studies, blog posts, and landing pages.
  • Lead Nurturing: Implement lead scoring and nurturing workflows to convert prospects into qualified leads and support sales efforts.
  • Brand Building: Enhance IPknowledge's brand presence through consistent messaging and engagement across digital channels.
  • Cross-Functional Collaboration: Work closely with sales, product, and customer success teams to align marketing efforts with business objectives.

ey Performance Indicators (KPIs)

  • Lead Generation Metrics: Number of Marketing Qualified Leads (MQLs) generated per month.
  • Conversion Rates: Percentage of leads converted to opportunities and customers.
  • Campaign ROI: Return on investment for digital marketing campaigns.
  • Engagement Metrics: Click-through rates (CTR), open rates, and social media engagement levels.
  • Lead Nurturing Success: Effectiveness of lead nurturing workflows in progressing leads through the sales funnel.

Activities & Tools

  • Analytics Platforms: Leverage Google Analytics, LinkedIn Insights, and other analytics tools to measure campaign performance.
  • Content Management: Collaborate with the content team to develop and distribute engaging content across various channels.
  • Social Media Management: Manage and optimize social media campaigns on platforms like LinkedIn to increase brand visibility.

Working hours

Monday to Friday

9:00 am - 5:00 pm

Process

The steps involved in being selected for this opportunity.
Canada
Application process usually takes 54 days

  • STEP 1

    Application

  • STEP 2

    Decisionmaking

  • STEP 3

    Interviews

  • STEP 4

    Cv Selection

Logistics

What you’ll be provided with during your stay

Benefits of becoming a Global Talent

Apply your skills and knowledge in a practical environment.
International Exposure - Experience working in new cultures and industries.
Our programs can help you live the leadership values: (Activating Leadership, Acting Sustainably, Striving for Excellence, Living Diversity, Enjoying Participation and Demonstrating Integrity)
Receive AIESEC Support for Selection (assistance with your application to opportunities and selection process).
Depending on the opportunity, you will receive either a salary to cover your costs or be provided with accommodation for the duration of your experience abroad.

FAQs