Manage the company's social networks, in the languages that are oriented, thus producing content in a more optimized way, according to SEO metrics;  Do the strategic planning according to the research and analysis of keywords, which are responsible for bringing visitors to the company/startup networks, therefore, you should do the media content planning of what should be posted based on what was revealed to be most important to the company; Organization of a pre-defined content calendar and follow up with the producers of the company's website, to create high quality content for strategic keywords previously studied; Manage the performance of the company/startup in search engines and understand all the essential metrics and organic results so that a better positioning of the brand is necessary in the ideal scenario; Optimize the website pages so that they are positioned on the first pages of the main search engines such as Google, Yahoo, Bing; Stay up-to-date and connected with SEO implementation methodology and Internet news to stay ahead of the latest changes, further improving the company's brand positioning.