1. Draft pitches, case studies, white papers, and media summaries; writing and proofing press releases, articles, product profiles, reports, and other narratives based upon tactical campaigns and clients’ program plans.    2. Build relationships with new media contacts and maintain relationships with existing contacts. Ensure all communication is cohesive with the brand image. 3. Dealing with enquiries from the public, the press, and related organizations.  4. Manage media requests in a timely and professional manner.) 5. Pitch story ideas and content to media.  6. Look for opportunities for brand exposure (through events, interviews, articles, etc). .) 7. Track and analyze media coverage to inform future campaigns. Perform research, media analysis, and monitoring.  8. Measure PR program impacts using regular reporting. Support the PR team in strategy and execution of initiatives. 9. Organize, schedule, and prepare key leaders for press interviews'. Building and managing external relations through interpersonal communication within the corporate sector.